Episode 7: Zac Godwin | The Why Behind the Podcast

This week, Micah is joined by business-partner-in-crime and self-proclaimed social media hater, Zac Godwin, to discuss the genesis of the #IHateSocialMedia podcast. Zac gives listeners a peek behind the curtain by telling the story of naming the podcast as well as expressing his own frustrations with social media while still acknowledging its necessity for business. Micah and Zac discuss the increasing generational distrust for marketing and various media forms and how that distrust makes social media a crucial tool for businesses to make personal connections with people in their audiences and communities. Additionally, for those of you looking to make a podcast of your own, make sure to stay tuned for Zac's and Micah's dialogue on the struggles and successes of starting and running this podcast!

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